# Tacitude

> Tacitude is the top-tier consulting practice of Firefly Software. It codifies the judgment of senior consultants into one method, which AI agents and models carry out inside a private data room for each client.

Tacitude is Firefly Software's top-tier consulting practice, delivered as Service-as-a-Software. Your company retains it on an annual retainer, and every team in your company can open an engagement for its own project. Software carries out the Tacitude Method inside a private data room, and your team receives a deliverable it can act on and audit.
Contact: hello@tacitude.com. Spanish edition: https://tacitude.com/es/.

## Pages

- [Home](https://tacitude.com/): Tacitude is a top-tier consulting firm delivered as Service-as-a-Software. Companies retain it for the year; every team opens engagements, and each one ends in a deliverable the team can act on and audit.
- [Engagements](https://tacitude.com/engagements/): Sixteen engagement types in six practices, from strategy and M&A to operations transformation and turnaround: the projects a top-tier firm runs, each with its deliverable.
- [Industries](https://tacitude.com/industries/): Seventeen sectors, from banking and energy to the public sector and private equity: the strategy, transformation and operations projects companies bring to Tacitude.
- [How it works](https://tacitude.com/how-it-works/): How a Tacitude engagement runs: four stages, an agreed engagement brief, six architecture layers, a data room per client, four quality gates and a deliverable your team can audit.
- [The retainer](https://tacitude.com/retainer/): Companies retain Tacitude for the year. The annual retainer gives every team in the company the firm whenever a project comes up: leadership, business units and functions.
- [The firm](https://tacitude.com/firm/): Tacitude is the firm that automated itself: the method, expertise, rigor and discretion of a top-tier consulting firm, carried out by machines. The consulting practice of Firefly Software.
- [Questions](https://tacitude.com/questions/): Plain answers to the questions companies ask Tacitude: machines and consulting work, accountability, data, confidentiality, the retainer and Firefly.
- [Contact](https://tacitude.com/contact/): Write to Tacitude at hello@tacitude.com with one project your company has ahead.

## Engagements

- [Corporate strategy](https://tacitude.com/engagements/corporate-strategy/): Where should we play, and how do we win there? Chooses the markets, customers and businesses the company competes in, and the initiatives that take it from today's value to the target.
- [Market entry and growth](https://tacitude.com/engagements/market-entry/): Should we enter this market, by which route, and when? Assesses whether a new market is worth entering, which route to take and how much to invest before it pays back.
- [New businesses](https://tacitude.com/engagements/new-businesses/): Beyond the core, which new business fits what we already do well? Chooses the adjacent business to build, buy or enter with a partner, by its distance from the core and what it takes to win.
- [Portfolio and capital](https://tacitude.com/engagements/portfolio/): Where do we invest, what do we keep and what do we exit? Assigns each business a role in the portfolio and allocates capital among them.
- [Due diligence](https://tacitude.com/engagements/due-diligence/): What are we buying, and which risks do we take on? Establishes whether to proceed with an acquisition or investment, at what value, and with which risks priced into the deal.
- [Post-merger integration](https://tacitude.com/engagements/post-merger-integration/): How do we combine the two companies and capture the value of the deal? Plans the integration after an acquisition: the target organization, the synergies by quarter and the moves that protect the business while the two companies combine.
- [Pricing and profitability](https://tacitude.com/engagements/pricing/): Where do we lose margin, and which price defends the value? Sets the price architecture and the moves that recover margin between list price and the price each customer pays.
- [Go-to-market and sales](https://tacitude.com/engagements/go-to-market/): Through which channels should we serve each segment, and at what cost? Defines the segments to serve, the channel for each and the sales coverage, weighing revenue against cost to serve.
- [Operations transformation](https://tacitude.com/engagements/operations-transformation/): How do we redesign the operation for better service at lower cost? Redesigns how the operation runs from the customer's request to delivery: processes, automation, service levels, footprint and people, with the roadmap to get there.
- [Cost and productivity](https://tacitude.com/engagements/operations/): How do we reduce our cost base, by how much and in what order? Builds the cost program: separates spend that adds value from low-value spend, then sets the savings range and the order of the cuts.
- [Supply chain and procurement](https://tacitude.com/engagements/supply-chain/): How should we source, make and move our products, and at what cost? Designs the supply network, the inventory policy and the sourcing strategy that balance cost, service and supply risk.
- [Operating model and organization](https://tacitude.com/engagements/operating-model/): How do we redesign the organization to deliver the strategy? Designs the structure, the decision rights and the size of organization the strategy needs.
- [Digital and AI strategy](https://tacitude.com/engagements/digital-ai/): How do we digitize and automate our processes, and where do we start? Ranks processes and decisions by the value of digitizing or automating them and by how feasible that is, then sets build or buy and the operating model to run it.
- [Risk and resilience](https://tacitude.com/engagements/risk-resilience/): Which shocks would hurt us most, and how do we prepare for them? Tests the plan against scenarios and stress cases, measures the exposure and sets the contingency plans your leadership team approves in advance.
- [Sustainability and decarbonization](https://tacitude.com/engagements/sustainability/): How do we meet our emissions targets, at what cost and in what order? Sets the decarbonization path and the sustainability priorities, with the cost, the volume and the timing of each lever.
- [Turnaround and restructuring](https://tacitude.com/engagements/turnaround/): How long does our cash last, and which plan restores performance? Measures the cash position week by week, sets the moves that protect liquidity and builds the plan that returns the business to profit.

## Industries

- [Banking and lending](https://tacitude.com/industries/banking/): Retail, commercial and specialist lenders retain Tacitude. Leadership, business units and functions open projects there on growth, pricing, distribution, the operating model and AI.
- [Insurance](https://tacitude.com/industries/insurance/): Life and non-life insurers retain Tacitude. Their pricing, distribution, claims and risk teams open projects on repricing, the shape of the book, channels, claims operations and reinsurance.
- [Asset and wealth management](https://tacitude.com/industries/asset-management/): Asset managers, private banks and wealth managers retain Tacitude for strategy, pricing, integration and operations projects, opened by leadership, investment, advice and fund operations teams.
- [Consumer goods and retail](https://tacitude.com/industries/consumer-retail/): Retailers and consumer goods companies retain Tacitude. Leadership, category, commercial and store operations teams open projects on store networks, own brands, promotions, routes to market and store operations.
- [Agriculture and food](https://tacitude.com/industries/agrifood/): Food producers, cooperatives and agribusiness groups retain Tacitude for strategy, sourcing, sustainability, risk and export projects, opened by leadership, procurement, sustainability and sales teams.
- [Industrial goods and manufacturing](https://tacitude.com/industries/industrial/): Manufacturers and industrial groups retain Tacitude. Leadership, operations, service and sales teams open projects on the plant footprint, service businesses, new markets, channels and AI on the shop floor.
- [Automotive and mobility](https://tacitude.com/industries/automotive/): Vehicle makers, parts suppliers and dealer groups retain Tacitude for strategy, turnaround, supply and operations transformation projects, opened by leadership, plant, purchasing and software teams.
- [Chemicals, materials and mining](https://tacitude.com/industries/chemicals/): Chemical, materials and mining companies retain Tacitude. Leadership, finance, sustainability, site and procurement teams open projects on the portfolio, decarbonization, loss-making sites, price risk and raw material supply.
- [Energy and utilities](https://tacitude.com/industries/energy/): Utilities, generators and energy retailers retain Tacitude. Leadership, finance, commercial and grid operations teams open projects on capital allocation, new services, tariffs, group structure and AI in the grid.
- [Healthcare and life sciences](https://tacitude.com/industries/healthcare/): Pharmaceutical, medical technology and hospital groups retain Tacitude for portfolio, deal, launch and operations transformation projects, opened by leadership, business development, market access and hospital operations teams.
- [Technology and software](https://tacitude.com/industries/technology/): Software and technology companies retain Tacitude. Leadership, product, sales, corporate development and engineering teams open projects on pricing models, sales channels, acquisitions, the organization and strategy.
- [Telecom and media](https://tacitude.com/industries/telecom-media/): Telecom operators, broadcasters and publishers retain Tacitude. Leadership, commercial, network, customer operations and content teams open projects on bundles, mergers, customer operations, streaming and AI.
- [Transport, logistics and infrastructure](https://tacitude.com/industries/transport/): Carriers, logistics providers and infrastructure owners retain Tacitude for operations transformation, fleet, acquisition, strategy and risk projects, opened by leadership, operations, fleet and network teams.
- [Travel, tourism and hospitality](https://tacitude.com/industries/travel/): Hotel groups, airlines, tour operators and travel distributors retain Tacitude. Leadership, revenue management, distribution and customer service teams open projects on pricing, channels, ownership models, AI and turnaround.
- [Real estate and construction](https://tacitude.com/industries/real-estate/): Property investors, developers and construction groups retain Tacitude for portfolio, strategy, retrofit, turnaround and construction operations projects, opened by leadership, asset management and project delivery teams.
- [Public sector](https://tacitude.com/industries/public-sector/): Public bodies, agencies and state-owned companies retain Tacitude. Leadership, service, digital, finance and procurement teams open projects on how services run, digitization, investment priorities, shared services and purchasing.
- [Private equity](https://tacitude.com/industries/private-equity/): Private equity funds and their portfolio companies retain Tacitude at each stage of an investment, from commercial due diligence and the 100-day plan to integration and exit, with projects opened by deal and portfolio company teams.

## Optional

- [Full text](https://tacitude.com/llms-full.txt): every page of the English site in one file